300 market-qualified leads within 30 days of campaign launch

Digital Kungfu - Denave Case Study

Digital Kungfu drives awareness for Altron Karabina and achieves a 10:1 spend to pipeline ROI.

Digital Kungfu’s digital team tracked, measured and optimised campaign assets, securing 300 vetted market qualified leads for Microsoft within 33 days of the campaign’s launch.

The results


Don't just take our word for it

Digital Kungfu helped us to build a narrative that really resonated with small and mid-sized businesses. This is a sector that could benefit hugely from Azure and Disaster Recovery as a Service, but they don’t know enough about the cloud. This campaign has laid excellent foundations that we can continue to build on.

Samantha Durkin, Marketing Lead.

how we did it!

The Solution: The Lightning Strike™

Microsoft engaged Digital Kungfu – the fastest gun in Tech – to assist with market approaches designed to deliver qualified pipeline and deal opportunities for three of Microsoft’s products, Microsoft Azure, Dynamics 365 and Modern Workplace.

Digital Kungfu has delivered R236 million in sales qualified pipeline to tech vendors in the past 12 months alone, and this uniquely positioned them to partner with Microsoft to support the ambitions of the business and its channel partners.

Digital Kungfu specialises in the creation of sales qualified pipelines for technology companies using its Lightning Strike™ system. Market education about the suite of applications on offer was critical, as many businesses are only aware of one Microsoft product suite instead of the integrated support that is available. Creative performance assets across all three channels – Microsoft Azure, Dynamics 365 and Modern Workplace – were developed and deployed.

Speed was of the essence, as businesses were looking for fast, secure solutions that supported a seamless migration to the cloud.

Leads Royale